Built by owner Nina and inspired (read: ruled) by her Italian Greyhound, Boston, Bossy by Boston blends hound fashion and function with a whole lot of personality. Think designer-inspired prints, made-to-measure comfort, and a community of dog lovers who know their hounds deserve the best.

When Nina came to us, she was ready to step into a new era – one that reflected the heart, growth, and cult following Bossy had built since day one. Together, we reimagined the brand’s logo, identity, website, email flows, and everything in between. The goal? Keep the charm, sharpen the edge, and set the stage for even bigger things to come.

Let’s see how we did it!