ECOMMERCE ▸ HEALTH & FITNESS
Mark Carroll Premium Coaching
The Cadillac of personal training
WEB DESIGN
EMAIL STRATEGY
SOCIAL MEDIA
BRANDING
View website:
coachmarkcarroll.com/premium-coaching/
Renowned fitness coach Mark Carroll has made a name for himself with his effective, no-nonsense training programs that get truly epic results — and now he wanted to expand his business into premium 1:1 personal training with his hand-picked team of coaches.
The brief? Premium all over. Luxurious, rich, elevated, a truly premium feel from start to finish.
Our team got to work expanding on Mark’s current branding to build a sister-site that felt consistent with that existing brand, while still feeling new, separate, and exciting.
Mark wanted a premium feel at every touchpoint: Sleek, luxurious, drawing inspiration from luxury car and watch websites – now that, we can do!
Our team developed a sister-site to Mark’s primary website – basing many elements off his established branding, but drawing in a markedly luxurious, darker palette to help communicate that premium feel, as well as a sense of ‘something new’.
Coupled with a little copywriting flair, a robust EDM strategy and design, and accompanying social graphics, we helped Mark craft a truly luxurious feeling offering: one that matched the product perfectly.
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SUCCESS STORIES
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